For a good reason, Salesforce is one of the world's most widely adopted CRM systems. Packed with features to meet any sales solution need across industries and organizations, Salesforce also gives easy access to your data so that you can make informed decisions for your business. You may also consider cloud services provided by Salesforce.

This article will introduce 15 Salesforce Cloud Services used by various industries based on their needs.

What Are The Cloud Services Of Salesforce?

Infrastructure as a Service, Platform as a Service, and Software as a Service are the three subcategories of Salesforce cloud services.

IaaS (Infrastructure as a Service) is one of the lowest levels of Salesforce cloud services. To develop their apps, IaaS customers may access Salesforce'sSalesforce's infrastructure - including storage servers, meaningful connections, and networking resources.

PaaS (Platform as a Service) is an advanced service offering customers an environment for building and running applications. This platform includes tools and services for development, testing, and deployment purposes.

SaaS (Software as a Service) is Salesforce customers' ultimate level of access to its suite of applications via any internet-enabled device, while SAAS Software Development Service can be purchased from any of its partner companies.

Salesforce Service Cloud, or CRM, is a platform developed by Salesforce that enables its clients to provide service and support to business customer base. Service Cloud builds off Salesforce's popular Sales Cloud software - which serves customer service professionals. custom fields, real estate, cloud voice

Understanding The Different Types Of Salesforce Cloud Services

Salesforce Sales Cloud

This Salesforce product can be completely tailored to meet any client's needs, from storing all customer records through marketing, lead generation, and business analytics to AppExchange apps. Salesforce Sales Cloud can be accessed directly through any browser.

Sales Cloud Tools & Features

  • Opportunity Management: Analyze sales opportunities and stay in contact with all the people and information needed from anywhere.
  • Sales Automation: Maximize rep productivity by automating routine tasks through workflows and activity tracking.
  • Forecast Management: Monitor and oversee the progress and performance of your sales team using customizable dashboards, reports on forecasting, and real-time reporting tools to gain real insight into its health. Improve forecast accuracy while getting real-time information regarding its status.
  • Contact and Account Management: Gain a comprehensive view of your customers, including key contacts, account history, internal discussions, and communication history.
  • Lead Management: Censure leads from click to close while optimizing all campaign activities across channels.
  • Collaboration: Salesforce Sales Cloud offers tools for communication between customers and members, including social media, email, and chat integrations.
  • Customization: Salesforce Sales Cloud allows users to tailor their platform to individual needs.
  • Mobile App: The Sales Cloud app empowers sales reps and team members to collaborate and track opportunities effectively.

Salesforce Service Cloud

Salesforce Service Cloud is a CRM platform that empowers customers to receive efficient, seamless, and scalable services.

Service Cloud allows users to automate business processes, streamline workflows and access key topics, experts, and articles that assist customer service agents. It aims to foster one-to-one relationships across channels and devices.

Service Cloud Tools & Features

  • Case Management: Agents can keep customers up-to-date on the relevant information, answers, and activities required to resolve their cases quickly.
  • Automation: For businesses, AI-powered workflows can expand service delivery while streamlining support processes - helping your service deliver more, with lower support costs overall.
  • Omnichannel Routing: It is ideal for directing customer questions and interactions to the appropriate customer service representative, regardless of which channel the customer uses.
  • Digital Engagement: Chatbots powered by artificial intelligence can offer customized services and cut costs across channels.
  • Field Service: Scheduling features in mobile apps can help cut costs while providing exceptional field service with convenient scheduling features.
  • Self-Service: Service Cloud offers users an intuitive platform to locate answers to questions and resolve issues quickly.
  • Live Chat: This feature allows customer service representatives to interact directly with customers in real-time.
  • Knowledge Management: these tools allow business owners to build and organize a database of customer service articles.

Salesforce Marketing Cloud

Marketing Cloud Solution is one of the premier CRM platforms available to marketers, allowing them to manage and develop campaigns with customers easily.

Marketing Cloud Tools & Features

  • Email Studio: It customizes emails using data from Service Cloud and Sales Cloud, sending transactional, promotional, and triggered messages.
  • Social Studio: This tool in the marketing cloud analyzes social media conversations to gain a better understanding of brands, customers, and competitors on social media. It listens, publishes, engages with them, and connects social media to all business areas through the Customer Success Platform.
  • Web Studio: With Web Studio, you can monitor customer actions and behavior to gain valuable insight.
  • Advertising Studio: Your customer data can help to enhance digital ads and manage ad campaigns more efficiently, improve customer acquisition rates, optimize your ad spending, and re-engage inactive customers.
  • Mobile Studio: By offering MMS, SMS, group, and push messaging services, you can reach customers at the right time and place. Push notifications based on proximity, events, or other criteria may also be utilized for targeted communication with clients.
  • Einstein AI: Einstein AI is an all-inclusive package of artificial intelligence-powered tools and machine-learning techniques for optimizing campaigns and anticipating consumer behavior.
  • Data Management Platform: With this tool, you can collect, organize, and activate customer data.
  • Journey Build: Mes Marketing Cloud's Journey Builder tool helps create customized customer journeys across various channels.

Salesforce Commerce Cloud

Salesforce Commerce Cloud, previously known as Demandware service, is a cloud service that helps businesses engage with their customers on any device and channel.

Commerce Cloud Tools & Features

  • Inventory Control: These software applications enable organizations to manage and track record of inventory across multiple warehouses and fulfillment centers.
  • Customer Segmentation: These Salesforce Commerce Cloud Tools enable creating and managing customer segments based on certain criteria such as purchase history, behavior, or location.
  • Personalization: These tools offer customers the optimal customer personalized experience by customizing content and offering tailored suggestions.
  • Product Catalog Management: These tools can help organize and manage product data such as images, descriptions, prices, and variants effectively.
  • Order Management: Commerce Cloud's tools for order management enable businesses to process, fulfill, and track orders while supporting various shipping methods and payment options.
  • Customer Account Manager: These tools are designed to assist in creating and managing customer accounts, from registration through login, wish lists, and order histories.
  • Analytics and Reporting: These tools facilitate customer data analysis and report generation on key metrics like conversion rates, sales figures, and customer lifetime value.

Salesforce Experience Cloud

Salesforce Experience Cloud is a suite of features built onto the CRM platform that enable users to design engaging digital experiences linked to their CRM to enhance customer engagement and strengthen partner relationships.

Enjoy Cloud Tools and Features

  • Marketing Automation: These tools are perfect for automating and building marketing campaigns like mobile, social media, and email.
  • Customer Services: Case and knowledge management can all serve to handle customer inquiries and provide customer support personalized services efficiently.
  • Analytics: Salesforce Experience Cloud Tools analyze customer data and behaviors, including A/B Testing, customer segmentation, and predictive modeling.
  • Integrations: mailchimp salesforce integration of Salesforce Experience Cloud with other Salesforce Products or third-party apps or services provides a complete picture of customer interactions across channels.

Salesforce Analytics Cloud

Salesforce Analytics Cloud (or Wave Analytics) is a BI platform optimized for mobile access that provides data visualization. A cloud-based solution simplifies combining Salesforce data with other business information for exploration, insights, and taking action.

Analytics Cloud Tools & Features

  • Data Management: Salesforce Analytics Cloud allows users to import and clean data from spreadsheets, CRM systems, dashboards, and other sources into its system for analysis.
  • Collaboration: This tool includes various collaboration features, such as sharing dashboards, reports, and other user data.
  • Dashboards: This tool allows users to quickly create data visualizations using charts, graphs, and other visual elements.
  • Predictive Analysis: This feature leverages machine learning algorithms that recognize patterns in data to predict outcomes.
  • Salesforce Analytics Cloud Mobile App: Salesforce Analytics Cloud's mobile app enables users to access dashboards easily and reports on mobile devices.
  • Reports: Reports enable users to conduct detailed data analyses using various graphs, charts, and visualization techniques.

Explore Other Salesforce Cloud Services

Salesforce Vaccine Cloud

Salesforce vaccine cloud is a cloud-based management system for vaccines that enables organizations to keep an eye on immunization records and inventories easily.

Salesforce Vaccine Cloud

  • Health command centers give organizations a holistic view of vaccine management, enabling them to make data-driven decisions.
  • Inventory control of vaccines has never been simpler, making it easy for organizations to ensure they have enough vaccines, PPE, and syringes and are maintaining them appropriately.
  • Appointments can now be scheduled for vaccination. This allows doctors and health practitioners to easily determine vaccine type, protocol history, and eligibility while making prioritization easier for scheduling vaccination appointments.
  • Registration and scheduling processes are made more secure with an efficient scalable prioritizing and eligibility procedure.
  • Medical agencies collect vaccine information and plan for distribution. You can generate health credentials as proof of vaccination.
  • Data capture enables clinics and organizations to track post-vaccination outcomes.

Salesforce Nonprofit Cloud

The Salesforce Nonprofit Success Pack (NPSP) can be added by salesforce consultants for donor management features.

Nonprofit Organizations Can:

  • Keep a record of donors and volunteers and any data about donations or volunteering activities.
  • Track fundraising leads for your company.
  • Conduct prospect research.
  • Keep track of any other fundraising campaigns etc.

Salesforce Nonprofit Cloud Can Help Your Team Work Even Better As Each New Member Joins:

  • All teams must possess valid licenses.
  • Data that is reliable, clean, and consistent.
  • AI-enhanced insights and technologies.
  • Transparency has increased.

Salesforce Financial Services Cloud

Salesforce Financial Services Cloud is a CRM created specifically for brands in the financial services industry. Widely used across various areas, Salesforce Financial Services Cloud gives financial services businesses access to Salesforce CRM's power for managing customer relationships and expanding faster.

Salesforce Financial Services Cloud Service Allows Financial Firms To:

  • Increase customer engagement through targeted marketing tools, customer segmentation, and personalized service and communications.
  • Automating processes used by financial companies for customer interaction and relationship management can save time and reduce errors, ultimately saving both time and resources.
  • Customize interactions and experiences for customers according to their specific needs.
  • Centralized storage of customer information can improve data management and enable more informed decision-making.
  • Secure customer data by improving security measures.

Salesforce Education Cloud

Salesforce Education Cloud, a cloud-based software solution that aids educational institutions in managing data and operations more effectively, is the optimal choice. It features a central platform designed to handle student information, communicate with stakeholders and track progress.

Salesforce Education Cloud also features tools you can customize according to your institution's specific needs, connecting insights from student experience, recruitment into an integrated platform providing one centralized view.

Salesforce Education Cloud Allows Educational Institutions To:

  • Protect the confidential data of your students.
  • Save time by automating the processes used by educational institutions to manage student interactions and relationships.
  • Provide a central repository to store student data, such as enrollment records and academic transcripts.

Salesforce Manufacturing Cloud

Salesforce Manufacturing Cloud was introduced to help manufacturers gain an overall view of their operations. Businesses using Salesforce Manufacturing Cloud can connect departments for an in-depth view of market changes and to gain valuable insights.

Salesforce Manufacturing Cloud Allows Manufacturers To:

  • Submit sales orders quickly and automatically through a single software platform.
  • Create accurate business forecasts.
  • Manage inventory carefully.
  • Automated digital processes enable you to update contracts and agreements with clients promptly.
  • Implementing a computerized system implementation can help you track leads and boost conversion rates.

Salesforce App Cloud

Salesforce app Cloud provides an affordable mobile app management and development solution that helps to build apps that enhance customer seamless experiences.

Salesforce App Cloud Helps Developers To Build Mobile Applications:

  • Effectively Analyzing Customer Data
  • With just a few clicks, you can access all the units of your company, from Finance to HR.

Salesforce IoT Cloud

IoT Cloud, a Salesforce platform designed to store and process IoT information, is powered by Thunder, an "extremely scalable real-time events processing engine." Thunder collects massive amounts of data produced by sensors, devices, apps, websites, partners, and customers - and responds in real time with immediate actions.

IoT cloud provides businesses an encompassing and thorough view of their customers without needing data analysts or technical specialists.

Salesforce IoT Cloud Service Allows Businesses To:

  • Adjust operations quickly and seamlessly in response to rapidly shifting customer needs.
  • Real-time information empowers you to make wiser decisions.
  • Remotely diagnosing and anticipating issues.
  • Reduce time taken to solve problems.
  • Automating tasks to increase efficiency.

Salesforce Integration Cloud

The Salesforce Connector offers businesses tools and services designed to seamlessly connect Salesforce apps with other systems and apps, providing seamless data flow between platforms, methods, and applications - automating processes, increasing efficiency, and providing better insights.

Salesforce Integration Cloud Allows Organizations To:

  • Visual tools automate the App integration of customer data and reduce customer waiting times.
  • Integrate business intelligence (BI) systems and analytics for improved insights and informed decisions.
  • Teams can collaborate easily to share data and access it easily.
  • Intelligence-powered apps enable instantaneous access to additional capabilities that support business operations.
  • Lightning components provide an easy way to integrate Einstein Analytics and live updates directly into custom apps. This will enable you to make smarter decisions.

Salesforce Health Cloud

Salesforce Health Cloud Service leverages cloud, mobile and social technologies to create an environment where admins, patients, and specialists can access all the information they require anytime on any device - helping healthcare providers advance beyond health records and build meaningful relationships with their patients.

Salesforce Health Cloud: An Advantage

  • Comprehensive patient view.
  • Smarter patient management.
  • Well-connected patient engagement.

Conclusion

Because of its user-friendly interface, robust features, and a wide array of service cloud integrations, Salesforce is popular among small and midsize businesses. Free plans are available to companies with up to 500 users. In contrast, paid plans provide increased functionality and scale - you can hire salesforce consultancy to assist with project completion.

Salesforce Cloud can increase efficiency and productivity by centrally storing operational data. Salesforce has an immense global impact. All Salesforce clouds are connected and share the same database, facilitating easy transfer of information across apps.